Pricing & valuations for dealers
How to use DealerPricing from Claude, ChatGPT or Cursor (MCP)
Create a token in Profile → AI assistants (Pro plans), add the DealerPricing MCP server to your assistant with the configuration shown there, and ask for a vehicle by registration. The assistant calls the same tools as the dashboard, one search per new registration comes off your monthly allowance, and the only paid tool, the vehicle history check, quotes £2.50 and waits for your confirmation.
Step by step
Add DealerPricing to your assistant and sign in
Claude (Desktop, claude.ai or mobile): Settings → Connectors → Add custom connector, enter https://www.dealerpricing.co.uk/api/mcp, Add, then Connect. ChatGPT: turn on Developer mode under Settings → Apps & Connectors → Advanced, then Connectors → Create with the same address and Authentication left on OAuth. A DealerPricing window opens: sign in with your usual email and password and click Allow. Nothing to copy, and the connection can look vehicles up but never spend your balance.
Step-by-step for each client →Or create a token
For Claude Code, Cursor and other clients that cannot sign in, or to let an assistant run paid history checks: in Profile → AI assistants, name a token after the assistant, choose full or read-only access and click Create token. Copy the token or its connector URL straight away: it is shown once and stored hashed.
Profile → AI assistants →Ask for a vehicle
"What should I bid for AB12 CDE at 48,000 miles?" returns the trade bands, retail benchmark, comparables and days to sell, with your remaining searches. Follow-ups on the same registration (comparables, specification, DP Retail, service history) are free once it has been searched this billing period.
Confirm paid checks
With a full-access token, ask for a vehicle history check and the assistant shows the £2.50 price and your balance first. It only runs the check when you say yes; a read-only token, or a connection made by signing in, cannot run it at all.
Disconnect when done
Profile → AI assistants lists the apps you signed in from and your tokens, with when each was last used. Disconnect an app or revoke a token instantly if a device is lost or an assistant is no longer needed.
What you’ll see
- Trade and retail bands, comparables and market insights in the assistant's answer
- MOT history, standard spec and optional extras list, and DP Retail valuation on request
- Manufacturer service history, instantly when a recent result exists
- A quote and confirmation step before any vehicle history check
- Your remaining searches with every result
Ready to try it?
Included with Pro 100 and Pro 200.
Frequently asked questions
Which plans include the MCP?
Pro 100 and Pro 200, including team members on their own Pro plan. Basic plans see an upgrade option; developer API customers get key-based access in a later release.
Do assistant searches use my allowance?
Yes, exactly as the dashboard: a registration not searched this billing period uses one search, and the same registration again is free. MOT history is always free.
Can the assistant spend my balance without asking?
No. The vehicle history check is the only paid tool, it quotes first and runs only after you confirm, and read-only tokens cannot run it. A report bought in the last six months is returned free.
Does it work with ChatGPT?
Yes. Turn on Developer mode (Settings → Apps & Connectors → Advanced settings; Plus, Pro, Business or Enterprise plans), create a connector with the DealerPricing connector URL and No authentication, then enable it in a chat under + → More → Developer mode.
Is the connector URL safe to share with an assistant?
The URL contains your token and gives the assistant the same access as your login, so keep it private, use a read-only token where you do not need paid checks, and revoke it from your profile if in doubt. Every call is logged against the token.
Related guides
Terms explained
- MCP (Model Context Protocol)The Model Context Protocol (MCP) is an open standard that lets AI assistants such as Claude, ChatGPT and Cursor call external tools and data sources; an MCP server exposes those tools, and the DealerPricing MCP server exposes vehicle valuations, comparables, MOT and service history and vehicle history checks.
- Trade valuationA trade valuation is the price a UK motor trader would pay for a vehicle as trade stock - typically the wholesale or auction value rather than the retail (forecourt) asking price.
- Service historyService history is the documented record of every service, repair and maintenance event a vehicle has had - typically held in the service book, on the manufacturer's dealer system, or in a digital service record.