Dealers share EV expertise at Automotive Management Live

Car dealers will gather at Automotive Management Live on 11 November to learn how to boost confidence among electric‑vehicle buyers and to assess the value of used batteries. The session aims to equip UK dealers with techniques that can improve sales performance and service profitability in the growing EV market.

Key takeaways

• Event takes place on 11 November at Automotive Management Live.
• Focus on building EV buyer confidence.
• Guidance on evaluating used battery values.
• Practical tools for immediate dealer implementation.

Building EV buyer confidence

Presenters will outline proven methods for addressing common customer concerns, such as range anxiety and charging infrastructure. By using clear communication and demonstrable data, dealers can help prospects feel secure about moving to electric vehicles.

Hands‑on techniques include test‑drive strategies, visual aids, and warranty explanations that simplify the buying journey. Applying these tactics can shorten sales cycles and increase conversion rates for new and used EVs.

Assessing used battery values

The session will cover how to evaluate remaining battery capacity, health indicators, and warranty status to assign realistic resale prices. Industry data shows that accurate battery valuation supports transparent pricing and protects gross margins.

Dealers will receive a checklist for battery inspection and recommended software tools that streamline the appraisal process, reducing reliance on external valuation services.

Event format and speakers

Automotive Management Live will host a half‑day workshop featuring senior EV specialists from major manufacturers and independent battery experts. The agenda includes case studies, interactive Q&A, and networking opportunities for participants.

Speakers will share real‑world examples of successful EV roll‑outs and battery trade‑in programmes, offering actionable insights that can be replicated in any dealership.

Practical tools and resources offered

Attendees will receive templates for EV buyer questionnaires, battery health scoring sheets, and a curated list of reputable charging‑point partners. These resources are designed for immediate use in showroom settings.

Additional take‑away material includes a digital guide summarising key regulatory updates affecting EV sales, ensuring dealers stay compliant while expanding their electric inventory.

What this means for dealers

By mastering confidence‑building techniques and battery valuation methods, dealers can attract a broader range of EV shoppers and price used electrics more accurately. This dual focus helps grow revenue while mitigating the uncertainty that often surrounds electric vehicle transactions.

The knowledge and tools provided at the event also position dealers to respond swiftly to market shifts, supporting long‑term competitiveness in the UK's accelerating EV landscape.

Frequently asked questions

Will the workshop cover both new and used EVs?

Yes, the session is designed to address sales strategies for brand‑new electric models as well as valuation and resale processes for used EVs, giving dealers a complete picture of the electric market.

Do participants receive any follow‑up support after the event?

Attendees are offered access to an online resource hub containing the workshop materials, templates and a forum for post‑event questions, allowing dealers to continue refining their EV approach with expert guidance.