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JLR reinstates physical buttons on Range Rover

By DealerPricing Team3 min read
Range Rover interior showing new physical buttons on centre console

Jaguar Land Rover has reintroduced physical controls to the Range Rover centre console after removing them two years ago.

Jaguar Land Rover has added back physical buttons to the Range Rover centre console after a two‑year period without any tactile controls. The partial return of switches responds to dealer concerns about driver distraction and may affect the appeal of new and used Range Rover stock.

Range Rover interior showing new physical buttons on centre console

Key takeaways

  • JLR removed all centre‑console buttons in 2024.
  • Physical controls are now returning in 2026.
  • The change follows industry criticism of fully screen‑based layouts.
  • Dealers may see renewed interest in Range Rover interiors.

Background to the reversal

In 2024 JLR eliminated tactile switches from the Range Rover, opting for a fully digital interface. The move mirrored a broader industry trend that favours touchscreen operation, a concept often linked to Tesla’s design philosophy.

Close‑up of the restored tactile switches on the Range Rover dashboard

Feedback from owners and test drivers highlighted concerns over ease of use and the need to keep eyes on the road. Dealers reported that customers were questioning the lack of physical feedback, especially in demanding driving conditions.

Physical controls that are returning

The revived buttons are limited to essential functions such as climate control, audio volume and key driver‑assist settings. They are positioned on the left side of the centre console where they were previously located.

Driver’s view of the mixed digital and button controls in a Range Rover

JLR has not disclosed whether additional switches will be added in future updates. The company described the change as a “pragmatic response” to market feedback rather than a full redesign.

Implications for dealers

Dealers can now promote the tactile interface as a selling point, especially to buyers who prefer traditional controls. The update may also simplify the hand‑over process during service, as technicians can rely on physical switches for diagnostics.

Used‑car valuations could be affected, with examples that retain the newer physical controls potentially achieving higher trade‑in values than models that remain fully screen‑based.

What this means for dealers

Inventory that features the reinstated buttons may attract customers looking for a blend of modern infotainment and classic tactile feedback. Dealers should highlight the presence of physical controls in marketing material and during test drives.

Service teams should be briefed on the mixed interface, ensuring they can support both touchscreen and button‑based functions without confusion.

Frequently asked questions

Will all Range Rover models receive the new physical buttons?

JLR has only confirmed the return of essential buttons on the current Range Rover range. The company has not announced plans to retrofit older models or extend the change to other Jaguar Land Rover brands.

How might the physical controls affect vehicle pricing?

Dealers may find that Range Rover variants with the restored controls command a modest premium in the used‑car market, as they address a common customer complaint about fully digital interiors.

Do the new buttons replace any touchscreen functions?

No. The added buttons complement the existing screen, providing tactile access to select functions while the infotainment display continues to handle the majority of vehicle settings.

This article summarises reporting first published by CarsUK.