Championing Women In Dealerships event launches in November 2026

The inaugural Championing Women In Dealerships event is set for November 2026, featuring Sheridan Ash MBE as keynote speaker. The gathering aims to inspire dealers to champion gender diversity and improve inclusion across UK showrooms. It provides practical guidance and networking opportunities for those seeking to attract and retain female talent in the automotive sector.

Key takeaways

• Event takes place in November 2026.
• Sheridan Ash MBE will deliver the keynote address.
• Focus is on gender diversity and inclusion in dealerships.
• Provides practical guidance and networking for dealers.

Event overview

The launch marks the first national forum dedicated to women’s roles in car retail. Organisers plan a full‑day programme that combines presentations, workshops and panel discussions.

Attendance is open to dealership owners, managers and sales staff. The event will be held at a central venue in London, enabling easy access for participants from across the UK.

Keynote speaker profile

Sheridan Ash MBE is recognised for advocacy on gender equality within the automotive industry. Her work includes mentoring programmes and speaking at industry conferences.

She will share insights on creating inclusive cultures, overcoming barriers and measuring progress. Attendees can expect actionable recommendations drawn from her experience.

Purpose and benefits for dealers

Dealers face increasing pressure to diversify their workforce and demonstrate social responsibility. The event offers evidence‑based strategies to attract more women into sales, service and management roles.

Implementing these practices can improve customer satisfaction, broaden market appeal and enhance brand reputation. The session also highlights potential cost savings from reduced turnover.

How dealers can participate

Registration opens in October 2026 via the event website. Early booking secures a discounted rate and guaranteed seat at the workshop sessions.

Dealers are encouraged to bring senior managers to ensure commitments translate into actionable plans. Post‑event resources will be made available to participants for ongoing implementation.

What this means for dealers

By attending, dealers gain direct access to leading experts and peer networks focused on gender inclusion. The knowledge acquired can be applied to recruitment, training and retention programmes, helping showrooms meet evolving market expectations.

Adopting the recommendations may also position dealerships favourably for future industry initiatives that reward diversity, potentially influencing financing terms and supplier relationships.

Frequently asked questions

When and where is the Championing Women In Dealerships event taking place?

The inaugural event is scheduled for November 2026 and will be hosted at a centrally located venue in London, providing convenient travel options for UK dealers.

Who is the keynote speaker and what will they discuss?

Sheridan Ash MBE, a noted advocate for gender equality in the automotive sector, will speak on building inclusive cultures, overcoming recruitment barriers and measuring diversity progress within dealerships.