
Mazda Celebrates Top UK Dealers at 2025 All Stars Awards
Mazda UK has honoured its top-performing dealer network at the annual All Stars awards, recognising excellence in sales, aftersales, and customer service.
Mazda UK Honours Dealer Excellence at Annual All Stars Ceremony

Mazda has recognised the outstanding achievements of its UK dealer network at the seventh annual All Stars awards ceremony. The event, designed to celebrate the brand's retailers, highlighted exceptional performances across a range of categories over the past year.
The awards honoured both top-ranking dealerships in the 2025 Mazda Sales and Aftersales leagues and individual 'star performers' from across the network. This dual approach ensures that both overall business excellence and standout individual contributions are celebrated.
League Table Toppers and Category Winners
Edwards Mazda Kempsey secured the prestigious first-place position in the sales league rankings, a testament to their high performance across multiple sales metrics. In the aftersales category, Romford Mazda claimed the top spot for an impressive third time, demonstrating sustained excellence in customer service and support.
The overall winner of the 2025 Mazda Dealer League was Oakmere Mazda Northwich, which also took home the prize for ‘Enquiry Management’. Meanwhile, Newport Mazda continued its strong performance by claiming the Mazda Approved Used Car award for the third consecutive year.
Recognising Focus, Resilience and Passion
Laura Brailey, Sales Director at Mazda UK, commented on the results, stating: ‘The Mazda All Stars awards evening is a fantastic opportunity for Mazda UK to celebrate exceptional performances of the top performing dealers across sales, service, fleet and used cars, as well as certain hand selected star performers from each territory.’
She added: ‘We recognise that delivering a strong performance across a variety of areas consistently throughout a 12-month period takes focus, resilience and passion. Mazda UK is grateful to be able to host this very special awards evening so that we can thank everyone involved in contributing to the success of our brand.’
Complete List of 2025 Mazda All Stars Winners
Main Category Winners:
- Enquiry Management – Oakmere Mazda Northwich
- Parts Performance – TW White & Sons Mazda Great Bookham
- Customer For Life – Coventry Mazda
- Service Loyalty – Rockingham Corby
- Motability Dealer – Struans Motors
- Sales Vs Objective – Eden Mazda Taunton
- Fleet Specialist Dealer – RRG Mazda Stockport
- Mazda Local Business Dealer – Eden Mazda Basingstoke
- Mazda Approved Used Car – Newport Mazda
- Customer Satisfaction Service – Bourne Road Crayford
- Customer Satisfaction Sales – Magna Mazda Dorchester
- No.1 Aftersales Dealer – Romford Mazda
- No.1 Sales Dealer – Edwards Mazda Kempsey
Special Recognition Awards – Individual Honours:
- John Murdoch, service manager – Vertu Hamilton
- Paul Snowball, general manager – Stoneacre Newcastle
- Darren Varley, service manager – Perrys Blackburn
- Briony Widman, sales manager – Sandicliffe Nottingham
- Amanda Savage, sales manager – Vertu Mazda Redditch
- Robert Fulford, sales manager – Donalds Mazda Ipswich
- Steve Davie, service manager – Hendy Mazda Eastleigh
- Ben Trainor, sales manager – Brayley Milton Keynes
- Simon Gurdere, sales advisor – T W White Orpington
The awards demonstrate Mazda's commitment to recognising excellence within its dealer network, highlighting the importance of consistent performance across both sales and customer service operations. With dealerships from across the UK receiving recognition, the event showcases the strength and diversity of Mazda's retail presence nationwide.