BMW UK Launches Classic Car Programme With Select Dealers: What Does It Mean For Owners?

BMW UK Launches Classic Partner Pilot Programme

BMW UK has taken a significant step in supporting the classic car community by launching a classic partner pilot programme with four selected retailers. This initiative aims to strengthen support for classic car ownership and enhance aftersales expertise across the network.

Strengthening Classic Car Support

The programme represents BMW's commitment to maintaining its heritage vehicles and ensuring owners receive specialist care. By partnering with four AM100 retailers, BMW UK is creating a dedicated framework for classic vehicle maintenance, preservation, and customer support.

Enhanced Aftersales Expertise

This pilot focuses on developing specialised aftersales capabilities within the selected dealerships. Owners of classic BMW models can expect access to genuine parts, technical knowledge, and servicing standards that respect the unique requirements of heritage vehicles.

What This Means For Classic BMW Owners

For current and prospective classic BMW owners, this programme signals improved access to manufacturer-backed support and expertise. The initiative acknowledges the growing importance of proper maintenance and preservation for vehicles that have become increasingly valuable assets.

The selection of AM100 retailers ensures that the programme partners represent some of the UK's most established and respected automotive retailers, bringing considerable experience to this specialised area of vehicle care.